Writing emails can feel absolutely daunting. From not knowing what to say to procrastinating on clicking send out of a fear of the email not being perfect, trying to write an email, especially when you’re making a request, can be tricky. But it doesn’t have to be. As I’ve worked on writing a ton of emails from asking people to get coffee to getting sponsors for college hackathons, I’ve learned a general formula that works fairly well for writing a cold-email: the HELP method